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About Gabe Glassmann

A farm girl turned brand magician, this story feels like it’s straight out of a fairytale.

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After graduating from Mary Baldwin University with degrees in Biology and Anthropology, I found that the world I had spent the last four years preparing for didn’t feel quite right. Growing up, I believed you had to choose between being creative or strategic—so I opted for the safer path, channeling my left brain.

It wasn’t until my time as MBU’s Brand Engagement Manager that I realized I didn’t have to choose. In fact, blending creativity and strategy turned out to be one of my greatest superpowers.

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​Now I use that power every day to lead cross-functional teams to brand solutions that make my heart (and my brain) sing.

© 2025 by Gabe Glassmann

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